Custom Content
Interested in having me create some
custom CD and DVD titles for you?
I can handle everything for you from the initial concept, script, packaging design, audio / video production, duplication, distribution etc. Give me a call today at 804-897-2274.
Need a few ideas? Here’s how I use my CD and DVD titles.
Affiliate Bonus Incentives
I market a large variety of Internet marketing tools as well as business opportunities. Instead of simply following the herd and only promoting my affiliate links through effective traffic generation methods, I take it a step further and give the people who see my offer something to strongly consider. I separate myself from everyone else by making my offer include more value.
Always remember that perceived value = money received. In other words, the better your offer, the more likely people will be interested in it and the much higher likelihood they will buy. It simply stands to reason that if a person is already considering a purchase of a marketing tool for example that costs $500. (which goes in to your pocket as an affiliate) why would they want to buy the same identical tool through your link when they can buy it through mine and have me ship them 10 DVDs containing 20 hours of FREE bonus content?
I’ll show you where to go to get your CD and DVD titles duplicated and packaged for less than $2.00 per unit including mailing to your customer! So let’s review. John sees your affiliate link for a marketing tool he already has interest in. Next he sees my bonus incentive offer. All he has to do is spend the same amount of money as he would have through your link and in addition to everything he would have received by doing so, he can purchase it through mine instead and received 10 DVDs which cost me about $20. to put in his hands. Which offer do you think he will find more attractive? Which one would you?
Product Launch Special Offers
Every day I get tons of offers from other affiliates. The large majority of them are nothing more than an affiliate link and a request for me to buy. However, more and more smart affiliate marketers are starting to realize how much more money they could be making if they would find something to offer as a bonus to motivate buyers to buy through their link instead of some other affiliate without a good bonus offer. This simply makes good logical sense.
Business Opportunity Incentives
I’ve taken this to the ultimate level. Since I love high ticket offers, I’ve put together several bonus incentive packages to turn an already great high ticket offer in to a simply irresistible one that strongly motivates and encourages people to join with me instead of someone else. How do I do it? It’s very simple. I tailor my bonus content to the same niche of my high ticket offer.
Here’s a great example for you to study. I offer a high ticket business opportunity. Because I know that 95% of the people who join any opportunity never make any money with it (not because of the opportunity itself) because they simply either do not know what to do to market it, aren’t really seriously motivated to work it, or perhaps they’re just flat out lazy. Either way, I know I can attract tons of people by offering niche related content that will show them how to do things like drive traffic to their site, follow up properly on the telephone with prospects, overcome objections, master effective sales techniques… and the list goes on and on. The point is I offer people hope, encouragement and solid content that will give them a much greater advantage and potential for real success than they will most likely ever find with the average sponsor.
Team Training
It’s really easy to see who the people are that are having the most success and also why they are having it. They are providing solid training to their team. They are motivating them to stay focused. They are providing access to the marketing tools and resources that work in order to motivate them to continue to promote the offer and ultimately make themselves money as well as their sponsor.
Now, does this mean you’ve got lots of extra time, energy and effort to apply in this area. Most likely the answer is no. You either don’t have the time to do it. Don’t want to do it. Or perhaps you simply don’t know how to do it. Either way you really need to do it! By having a series of CD and DVD titles you can offer your team as training, you are doing more for them than any other sponsor they’ve ever had in the past or are likely to have in the future.
Why CD and DVD Content?
I’ve received tons of excellent feedback from customers over the years who have told me how much they really dislike online digital content. They don’t like feeling like they are chained to their computer desk or forced to sit uncomfortably for hours in a desk chair. They have told me they would much rather listen to a CD while they are in their car driving somewhere. They have said they would prefer to kick their feet up and watch a DVD on their big screen TV in their den or bedroom where they are most comfortable.
The other very real element of online digital content is that most people do not see the real value in something they spend money for and then seconds later they are simply given a link to stare at a computer screen. They somehow feel as if the content simply isn’t really worth the money they would spend to get it.
Also there is the procrastination factor. People tend to put off reviewing the content. Just think about the number of times you’ve downloaded a PDF with every intention of reading it through and for whatever reason you still haven’t done it.
And finally there’s the tangible factor. People want to hold something in their hands. They want to feel as if they have received something of real value for their money. By providing CD and DVD content that is professionally produced and packaged, you are creating real value and very easily increasing the value of your offers.
Questions?
Give me a call to discuss your options as they relate to custom CD and DVD content you can use for your own efforts. Call me today at 804-897-2274.
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I like your designs on the page here Britt, I like the way you match neutral white space with punchy graphics so it’s effective with being overwhelming. CD and DVD are great for digesting complex marketing ideas if you’re not familiar with this field.